Data Enrichment Services

Amplify your results by enriching your customer data with people's passions, perspectives and personalities.

Accessible via our easy-to-use API, Madarka's data enrichment services give you access to our portfolio of segments and our segmentation engine through the tools and workflows you use now.

With our Data Enrichment Services you can:

+ Connect the dots between consumers and what they care about.

+ Append meaningful psychographic attributes to existing customer profiles.

+ Know who's a mom, into nutrition, a white-collar professional or all of the above.

+ Create personalized experiences within your existing tools that will get you more of the results you want.